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All Aboard - How to work Internet Leads
A conversation between Andrew Filar and Vlad Cherchenko

Hey everyone, and welcome back to another weekly edition of the All Aboard Newsletter!
This week, I want to do something a little different and share a conversation that I had with Vlad Cherchenko about some tips to take your Internet Lead processes to the next level.
Vlad is a friend and helps thousands of agents through Insurance Sales Lab and is a powerhouse of an agent to boot.
I was traveling this week to a Lead Conference for Next Call Club, so the timing is perfect.
In the video we cover:
How to measure success with internet leads (beyond just conversion rates)
Key metrics: contact rates, quote rates, close rates, and cost per sale
Working with lead vendors and asking the right questions
Spam protection for phone numbers and caller ID branding
Hiring and managing sales development reps (SDRs)
Handling missed inbound calls
Lead quality indicators like Jornaya and TrustedForm tokens
I hope you enjoy it.
P.S - A pro tip is to listen, and then grab the transcript, plug it into AI, and ask for a summary with actionable items!
How to Work Internet Leads
If the embedded link doesn’t work, you can access the video here: Click Me
For the best experience and most information, I highly suggest you click the video!
If you’re looking for community, education, and a new source of energy for your team, I highly recommend you check out Insurance Sales Lab.
There are a lot of training platforms out there, and there is no “one-size-fits-all” solution for every agent.
If you’re working internet leads though?
Insurance Sales Lab is a great place to spend some time as the main focus of the trainings is around outbound calling and how to work leads (amongst so much more)
Cheers!
Three ways I can help you:
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2.) Looking to scale in 2025? Maybe you’re shifting your strategic direction. Want a person you can work through plans with? Lets talk about 1:1 Consulting for you and your agency!
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As always - Thank you for the support! I’m looking forward to bringing you insights, ideas, and actionable strategies multiple times per month! If you enjoyed this newsletter or it gave you value, please consider sharing it with a friend!